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STIMULATING ORGANIZATIONAL SUCCESS (S.O.S.) ::
Get the Word Out About Your Arts Events
Want to get the word out about your arts or cultural event or exhibit? Here are some free places to post information and local arts media contacts. As you work regularly with editors, reporters and critics, get to know each person's personal preference regarding contacts, e.g. some prefer e-mail, some prefer faxes.
On-line Events Calendars:
More people are accessing event information on-line. Each has a slightly different way to submit information, so just follow the directions on each Web site. Some local places to start:
Two sites that list various event calendars can be found at:
Major Newspapers
Send your press releases to the local newspapers. Here are some of the dailies and weekly papers to begin with. (For details about what to include in a press release, see the Arts Resource Network.)
- Seattle Post-Intelligencer
Send press releases to the P-I Arts and Entertainment Editor, Box 1909, Seattle, WA 98111-1909, call (206) 448-8343, or send faxes to (206) 448-8174.
E-mail and/or call the appropriate contact person:
- Arts and Entertainment Editor - , (206) 448-8343
- Theater Critic - , (206) 448-8369
- Movie Critic - , (206) 448-8185
- Music and Dance Critic - , (206) 448-8396
- Art Critic - , (206) 448-8332
- Book Critic - , (206) 448-8170
- Pop Music Critic - , (206) 448-8383
- Seattle Times
To submit your event for inclusion in seattletimes.com, Seattle Times, and NWsource.com entertainment and recreation calendars, fill out their event submission form or fax your press release to (206) 464-2239. Event submissions for the newspaper must be received at least 10 days in advance of publication. Be sure to include the location of the event, price, times, a contact number available to the public and a contact person for verification purposes.
E-mail and/or call the appropriate contact person:
- Arts and Entertainment Editor - , (206) 464-3123
- Classical Music Critic - , (206) 464-2321
- Theater Critic - , (206) 464-2383
- Music Critic, Jazz - , (206) 464-3247
- Art Critic - , (206) 2270
- Pop Music Critic - , (206) 464-2312
- Movie Critic - , (206) 464-2725
- Music Critic, Clubs - , (206) 464-3891
- Book Critic - , (206) 464-8793
- Seattle Weekly
To submit listings, e-mail details to .
- The Stranger
For calendar event submission and info, e-mail .
- Neighborhood newspapers
International Examiner
Send releases to
- Northwest Asian Weekly
Send your release to .
- Pacific Publishing's papers serve the University District, Ravenna, Roosevelt, Laurelhurst, Sand Point, Wedgewood, Wallingford, Fremont, Phinney Ridge, Green Lake, Greenwood, Queen Anne, Magnolia, Madison Park, Broadmoor, Washington Park, Madrona, Madison Valley, Leschi, Capitol Hill, First Hill, Beacon Hill, Mt. Baker, South Hill, International District and Kirkland.
- Robinson News publishes Ballard News Tribune, West Seattle Herald, White Center News, The Highline Times, The Des Moines Times and Federal Way News.
Radio
Most radio stations accept a written public service announcement (PSA); some will take a pre-recorded PSA. Check the Web site of the radio station you think best matches your audience. Many stations belong to the Puget Sound Broadcasters Association or Washington State Association of Broadcasters. Both organizations list links to their members.
KUOW and KPLU are our two local public radio stations; both cover the arts and culture.
Television
Seattle Channel, the City's municipal television channel, is committed to covering local arts and culture. Send your information well in advance of the event to . Nancy Guppy hosts "City A Go-Go," a five minute weekly program designed to draw people out of their living rooms, into Pacific Northwest art venues. Send your information to her at .
Send releases to local TV newsrooms via e-mail:
KOMO-TV's Northwest Afternoon provides free Public Service Announcements for community groups. However you must bring a group of 15 or more people to be in their audience. In exchange, one person in your group will tape an announcement of your event to air during the program. It reaches a lot of people throughout Western Washington. To sign up for this, go to KOMO's web site.
If you'd like to develop a broader media list, check out the Puget Sound Media Directory.
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Seattle Youth Symphony.
Photo: Colleen Boyce.
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